Thursday, September 28, 2006

better-for-you beverages

PepsiCo Acquires Izze Beverage : the acquisition is part of a strategy to capture "the expanding market of better-for-you beverages."

2 comments:

InfoChef said...

NOOOOOOOOOO!!!!

What a depressing way to end the day. Is it really ALL ABOUT BIG MONEY?!

What will we drink now? Will we have to clamor for the importing of Fizzy Lizzy, the less-tasty-more-fizzy East Coast version? Does this really mean no more Pink Grapefruit Izze in my life??

An Izze and a Chipotle burrito; dinner for the masses--and a recollection for the rest of us about the days before home-grown gone BIG.

codown2earth said...

McDees is selling all their Chipotle stock if that helps.